So put your money where your mouth is
We admit it – we’ve said it many times. No one route to an audience is seen by everyone you’d like, so the more (properly chosen and co-ordinated) routes you have the more people will read your message.
Category: PR and Communications
What do you think of the show so far?
A couple of weeks ago, my husband frog-marched me to the car and then drove me at speed towards Birmingham. While I’m growing very familiar with the western stretches of the A14, I’ve always managed to stop short of the M6
We’ve been filming … 6Ws of video
Hint’s and tips on creating videos We recently started work on a series of videos for one of our clients, which has prompted us to write this blog about some of the things we believe you should think about when creating videos. As in all communications, the 6Ws are a…
I’m Accredited !
I’m chuffed to bits to announce (or if you like ‘brag’) that I’ve just been granted ‘Accredited PR Practitioner’ status by the Chartered Institute of Public Relations.
New website launched – Heditude 2018
We were recently asked to create a website for Heditude 2018, a local community music festival.
Two great articles on Pearl’s site
We recently wrote two new articles for our client BHA Software which have been posted on their Pearl dental software site to fuel their ongoing social media campaign.
New win – ghost writers
Chris has recently been engaged to write blogs and website copy for a large, Thames Valley-based marketing agency. He was selected for his flexible approach to the task plus his previous experience in the subject.
Press Release – New Win
Everyone loves a trip to the dentist, right? Well, maybe not, but the team behind Pearl Dental Software are determined to help make the process as painless as possible.
Awards and stuff like that
Everyone loves an award ceremony, don’t they? Especially the organisers who charge finalists and corporate sponsors hundreds of pounds for each person that attends. So, based on 25-years of entering and attending awards ceremonies for various software products, projectors, printers, etc., here are a few observations.
Is ‘Big Data’ out of fashion ?
Hero to Zero at the speed of a new buzz-word Last year, as far as I could could make out, the world was about to be saved by ‘Big Data’. The phrase was EVERYWHERE, and the idea was being used for everything you could possibly imagine. But what wasn’t clear…